A new outside group finally materializes on behalf of the president
Making America Great, a nonprofit run by Trump allies including Rebekah Mercer, is going on the air against Democrat senators pressuring them to support the Trump agenda. The hits used against these senators may lay the foundation for attacks in the midterm election as they all come from states that voted for Donald Trump over Hillary Clinton. The 10-state media blitz represents the first significant resource investment of a pro-Trump outside group. Bloomberg’s Joshua Green has the exclusive:
With President Donald Trump trying to find his footing after his failed effort to repeal the Affordable Care Act, a group of wealthy backers is launching a 10-state media blitz to pressure Democratic senators to support him — or at least think twice about piling on.
Making America Great, a nonprofit run by Rebekah Mercer, one of Trump’s most influential donors, will begin airing $1 million in television ads on Wednesday, coupled with a $300,000 digital advertising campaign. The TV ads will run in the District of Columbia, along with ten states Trump carried in the presidential election where a Democratic senator is up for re-election in 2018: West Virginia, Wisconsin, Missouri, Michigan, North Dakota, Florida, Ohio, Indiana, Montana and Pennsylvania. The digital campaign also will focus on voters in those states.
“Our group will be a conduit to highlight President Trump’s achievement to the rest of the country,” says Emily Cornell, who is moving from the Mercer-funded data firm Cambridge Analytica to run Making America Great’s day-to-day operations. “We are here to promote successes and hold accountable broken promises — not just to those who voted for Trump, but to all Americans.”
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